How a B2B SaaS Brand Boosted Retention 38% Using Onboarding Rituals: A CMO’s Playbook
Customer retention drives SaaS profitability more than any other metric. Yet 70% of B2B companies struggle with churn in their first 90 days. This playbook reveals how one B2B SaaS company transformed their onboarding process into retention-boosting rituals. The result? A 38% increase in customer retention within six months. The Onboarding Retention Crisis in B2B … Read more