In the crowded landscape of B2B marketing, standing out is a challenge. Traditional content marketing strategies often yield low engagement, especially in niches like customer feedback SaaS. This is where innovative approaches, such as satirical marketing, can make a significant impact. When I launched my customer feedback platform, Mapster, I quickly found that typical blog … Read more
In a competitive SaaS landscape, optimizing the demo booking process can be a game-changer. Many self-serve businesses overlook this critical touchpoint, missing opportunities to engage potential clients before they sign up. Recently, a simple adjustment increased demo bookings significantly—by 53%, no less. What was this change? It involved strategically placing a ‘Book a Demo’ button … Read more
Introduction WeWeb is a powerful no-code platform that enables users to build dynamic tools without traditional coding skills. However, it’s crucial to understand that while the platform simplifies many processes, it also requires a level of technical fluency. This is particularly true for users looking to create sophisticated applications that demand precise design control and … Read more