The customer value proposition explains the unique and specific benefits for your core customer and it is not necessary statement about your product and services. For example, your unique statement can simply communicate the way you do business – which means that you don’t have to offer the best product in the market in order … Read more
The perfect case scenario would be to have your ideal customer brainstorming and evaluating ideas with your team about what the perfect product would be in terms of benefits and features for the customers. In some cases this is feasible. You can talk to your ideal clients and gather their input regarding what they value … Read more
Financial Statements Analysis and Reporting Financial statement analysis is a technique of learning about the business profits and risk of a company or part of the business by using evaluation involving documented financial data, by making use of various management applications and tactics. Analyzing the particular overall performance of the company could be tough and … Read more
A few tips before you use the balanced scorecard template: Ensure there is a consistent and individual owner for each KPI The balanced scorecard can be an evolving business tool and is not something which is written at one point in time and then leave it as it is. A designated owner on the management … Read more
Sales management resources for sales managers and business professionals How to improve sales performance, sales management, sales reporting & analysis, develop your sales dashboard and create sales reporting system by focusing on the most important sales KPIs and metrics for your business. Sales strategies, tactics and tips: Sales and Marketing Process Improvement with Six Sigma … Read more
Excel Sales Dashboard Templates Numerous businesses look at key performance indicators as being a way of measuring the achievements of the company overall performance. The KPIs measured may be grouped by company division or perhaps the purpose of measurement. The KPI report will assist managers to determine the key elements of good and poor performance … Read more
Financial Leverage Ratio Financial Leverage = Debt / Equity Financial leverage is calculated with a purpose of evaluating the company’s capacity to pay its debt. This is easy-to-calculate and monitor financial ratio and it is also called debt-to-equity ratio because it calculates the ratio between the total debt and the total equity. By looking at … Read more
Database marketing is the most important part of successful direct marketing because it contains all the required information for creating customized and personalized engagement. Based on the prospect’s and customer’s source, stage, interest, engagement, etc. personalized experience can be created by the company in order to maximize the direct marketing experience. How to improve your … Read more
Performance Appraisal Tools The Goals: to help employees succeed in their professional development to help your organization achieve its overall goals Developing an effective employee performance appraisal system allows you to improve employee performance, employee satisfaction, employee motivation and achieve organizational goals and objectives. It is a great planning tool and communication tools allowing … Read more