[row] [col span__sm=”12″] A Smarter Approach to Content Creation: Fully Automated. Fully Customized. Zero Effort. This isn’t your typical AI tool. No prompts. No editing. No stress.Just strategic, high-quality content tailored to your business. Focus on results while the system works for you, 24/7. [/col] [/row] [section label=”Hero Text”] [row h_align=”center”] [col span=”7″ span__sm=”12″ span__md=”12″ … Read more
Unleashing the Power of Customer Segmentation and Targeting through Analytics In the vast landscape of marketing, understanding your customers is paramount. This comprehensive guide will explore how businesses can harness the potential of marketing analytics to segment and target customers with precision. By delving into the world of data-driven strategies, we’ll uncover the secrets to … Read more
Components of a Marketing Plan Marketing plan is actually your how-to guide for your marketing, advertising and business development and growth tactics for any selected foreseeable future time frame. This can be a few months or a few years depending on the purpose of the marketing plan and the company strategy. However you should be … Read more
Marketing Analysis Tools, Guides, Resources, Marketing Research Templates, Software and Charts for Marketing Professionals The most valuable asset for any company is the marketing system. While many people associate the word system with technology, this has nothing to do with any technology. It is a business system. However, fact is, unlike other systems the marketing … Read more
The decision or alternative might be a project, investment, organizational change and any business initiative. In addition the same approach can be used for evaluating cost and benefits for stakeholders such as customers. What is involved in the analysis? 1. Evaluation of the change in total cost with or without a certain alternative including all … Read more
The share of wallet helps companies understand their share of the total customer purchases. For example, if you are a packaging products provider you would like to know how much of the customer packaging needs are satisfied from your company versus other packaging suppliers. In most cases the policies of your customers won’t change and … Read more
Segmentation based on Ownership (ex: Private, Government) Segmentation based on Industry Segmentation based on Location (ex: Region, City, Country, Zip Code) After identifying attractive target market and understanding the competitive forces in the marketplace, next is developing a successful market approach. It is very important for the business to offer something different and position … Read more
Audits in marketing should be performed from time to time – for example once a year or once a quarter depending on your marketing campaigns and business dynamics. While this evaluation can be conducted by internal members of your company in many cases it is useful and more effective to hire an external marketing consultant … Read more
The typical commodity product sellers from the past, today provide various services along with their physical products such as delivery, insurance, installation, warranties, ongoing support, customer service, etc. By doing that, they improve their physical offering and deliver better and more competitive customer experience and satisfaction. Marketing and selling services successfully requires organized approach focused … Read more