Marketing Leverage System

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New: Get the PDF version of the Marketing Leverage System seminar     Marketing leverage system is a body of knowledge packaged in a way that can be used by any marketing manager, business manager and business owner. Users from … Continued

Measuring Marketing ROI: 6 Simple Ways To Track And Measure Your Marketing ROI

If this formula is so important and so easy to calculate the question is why we are not using it when it comes to some most important issues in our organizations. Marketing is an ideal example representing those areas. Today … Continued

Database Marketing Tips

Database marketing is the most important part of successful direct marketing because it contains all the required information for creating customized and personalized engagement. Based on the prospect’s and customer’s source, stage, interest, engagement, etc. personalized experience can be created … Continued

One-Page Marketing Plan: 10 Elements Of A Successful Marketing Plan

Definition A marketing plan is normally a typical business plan document which is created for the business to explain the existing marketing situation and describe the marketing strategy for the short-term and/or long-term future. Based on the planning time period … Continued

Marketing Performance Metrics

3 Forms of Marketing Performance Metrics for Your Business Understanding the Value of Your Advertising and Promotions with Marketing Performance Metrics Marketing performance metrics provides your company with the ability to better understand the successes (or lack thereof) of the … Continued