BCG Matrix (Growth-Share Matrix) Excel Chart Creator
To achieve success, a business must have a good portfolio of products and services with diverse growth rates as well as diverse market share. Your portfolio structure is really a function associated with the actual balance in between cash flows. Higher growth products and services need cash to develop. Lower growth products and services must create extra cash. The two types are required at the same time.
The necessity that motivated this BCG Matrix concept was, without a doubt, that relating to managing cash flows. It is actually clear that among the primary indications of cash development is in fact share of the market, the other that indicates cash utilization is growth rate.
This Excel Charting Application allows Business and Marketing Managers to create BCG Charts in Microsoft Excel. The BCG Chart is created based on your business data in Excel.
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