6 Ways to Smart B2B Segmentation (Tutorial)
Business to Business Market Segmentation Strategies Business to Business (B2B) Segmentation Variables: Various approaches you could consider in B2B segmentation: 1. Geography (For example: global, national, regional, local) Some companies sell worldwide while others sell locally. This is generally a starting point for creating your B2B segmentation. Once you decide where your target market is, … Read more