In today’s digital age, email has become one of the most important communication tools for businesses. Whether you’re connecting with clients, colleagues or prospects, creating a professional email signature can be a simple yet powerful way to make a lasting impression. But what should your signature include? How do you make sure it stands out … Read more
Does a Tiny Chat Prompt Actually Move the Needle? Ever scroll a website and spot that unobtrusive little bubble: “Have questions? Ask us.”? Blink and you’ll miss it. But here’s the kicker: that tiny prompt may be the highest-value, lowest-effort addition your home service site can get. Most contractors and local service businesses think it’s … Read more
Why, When and How In today’s digital world, the first step to ensuring your business has a solid online presence is to secure your brand’s name on major social media platforms. It’s a crucial, yet often overlooked, aspect of branding and marketing. Whether you’re running a small home service business or scaling to the next … Read more
Unbelievable, Right? The Surprising Power Behind a Single Photo Post Raise your hand if you’ve scrolled past a collage of “before-and-after” shots thinking, “Eh, seen one, seen them all.” What if I told you that posting just one, standout before-and-after photo on your Facebook page unlocks more leads and trust than you’d expect? Or that … Read more
Imagine this: you’ve wrapped up a quality job in a neighborhood and instead of just moving on, you seize a golden opportunity to connect with nearby prospects. Sounds smart, right? That simple phrase—“We just finished a job near you!”—can be your secret weapon in turning strangers into loyal customers. Why “We Just Finished a Job … Read more
Unlock More Leads with This 3-Email Follow-Up Sequence: The Ultimate Home Service Playbook “80% of sales require 5 follow-up calls after a meeting. 44% of sales reps give up after one follow-up.” — The Brevet Group What if the deal-breaking moment in your home service business isn’t your pitch, your price or your reputation—but what … Read more
If you’re tired of the back-and-forth emails trying to set up meetings or appointments, there’s a better way. A scheduling tool like Calendly can save you tons of time and energy, making it easier to coordinate with clients, customers or even your own team. In this guide, we’re going to show you how to set … Read more
Ever wondered how some home service companies rack up dozens of glowing reviews while others barely hit double digits? Here’s the not-so-secret secret: They simply ask. But not just anyone—they ask the right people at the right time. In fact, asking just three recent happy customers for a review could start a chain reaction that … Read more
Why You Should List Your Business on Yelp, Angi and HomeAdvisor In today’s digital world, home service businesses must leverage every opportunity to gain visibility and attract new customers. One of the most effective ways to increase your online presence and get discovered by local customers is by listing your business on popular review platforms … Read more