Bridging Data Dialects: How to Align Metrics Across Your Team
When different teams interpret the same metric in various ways, confusion reigns. This common scenario—where sales, marketing, product, and data teams view metrics through their unique lenses—can stall decision-making. The term ‘conversion rate’ might mean one thing to sales, another to marketing, and yet something entirely different for product management. Such differences can create friction, … Read more