Category: Product Management

What is Product Management?

What is product management as a function and driving force in your business Product management is an essential part of most businesses. As business managers, stakeholders and executives, having a good product management system in place can be a proper determinant at times of whether your product succeeds or not in the marketplace.     […]

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Marketing Strategies for New Products

Many people have the desire to create their own business and become well-known and successful entrepreneurs. This is an area of growing interest in order to establish a niche within the marketplace.  Launching a new business requires considerable attention to detail and marketing strategies in order to succeed. It is particularly important to establish novel […]

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Pricing Strategy for New Product

Creating pricing strategy for new product? Consider these pricing approaches:   One of the most difficult problems both small to large size businesses encounter when launching a new product is setting an appropriate price for it, where consumers can feel comfortable buying it. Getting the price can either make or break your product, it’s a […]

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Pricing Strategies in Marketing

Different Types of Marketing Pricing Strategies   Pricing strategy in the market is the process of identifying the optimum price for a certain product that is yet to be introduced or already exists. Pricing, product, place and promotion makes up the four elements of marketing mix. Without pricing, the marketing strategy becomes incomplete. For entrepreneurs […]

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Product Performance Excel Dashboard Report

Start Monitoring and Improving your Product Performance With Excel Dashboards: After you create the report through ascending items and also by means of descending whole funds, this report is furthermore easily obtainable in some sort of spreadsheet.Time frame selection would be the start and stop you typed in. The actual report features things that were […]

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Product Life Cycle Management

The Product life cycle explains the product evolution stages during the entire product life cycle. There are generally four product life cycle stages: market introduction market growth market maturity market decline Excel Dashboard Report Templates – Instant Download Market Introduction During this stage the product is has been introduced for a first time by using […]

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Supply Chain and Product Management

As a result of these changes the product strategy will also require changes in the supply chain management. The supply chain as a chain of interrelated functions and organizations with a role of moving raw materials, products, inventory, packaging and everything until the final products are delivered to the end users, require strategic planning and […]

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What is Brand Management

While generally brand is defined in a very limited terms such as company name, brand name and brand image, the overall perception of a brand is created as a result of the total experience for the customer which includes many elements such as product and service quality, value for the money, after sale support, customer […]

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